Why I Started the Fanpage @thelux_tribe

The first photo I ever posted

I didn’t start @thelux_tribe with a strategy. It wasn’t planned. It wasn’t part of some long-term vision. I was sixteen—almost seventeen—and just trying to find a space to be myself.

I was still in Kuwait then. Being raised there for most of my life, it was home in many ways, but it could also feel tight, especially for someone trying to understand who they were becoming. My mom, strong and determined, was doing everything she could to raise twins on her own in a country that wasn’t hers either. She carried so much on her back—responsibility, fear, love—and she did what she thought was right to protect us.

Rightfully so, that love came with rules. Boundaries. Limited freedom. She chose our friends. Kept us close. We weren’t allowed out much, and definitely not on social media. And as I started to learn more about myself—especially around my queerness—I didn’t always know how to exist within those lines.

There were conversations that didn’t go well. Misunderstandings that hurt. But looking back, it wasn’t cruelty—it was fear, my mother understood how society treated queer people, especially ones of color, and especially in Kuwait. She was parenting from survival, from instinct, from a place of wanting us safe, even when it clashed with who I was quietly

becoming.

I still needed somewhere to go, though. So I did what most teenagers do, and I snuck. I made a secret Instagram account. I followed accounts that felt open and accepting and free. Places where queerness was celebrated, not feared.

That’s when I stumbled across a promo video for Legendary.

And there he was: Law Roach.

Something in me just... paused. He was everything at once— direct, creative, confident, and unapologetically himself. Watching him felt like permission. Like seeing a future version of the confidence I hadn’t yet claimed.

I needed more.

I started researching him, learning about the clients he styled—Zendaya, Ariana, Celine, and so many more. I read interviews, studied red carpet looks, tried to understand the brilliance behind each decision. And while I did, the world felt quieter. Calmer. I felt safe.

That’s what led to the fan page—originally called @lawroach_tribe.

It wasn’t for followers or clout. It was for comfort. A place where I could collect all the things that were making me feel seen and inspired. A digital scrapbook for my own sanity.

Running that page taught me things I didn’t expect to learn. I started to understand fashion in deeper ways. I learned about styling, visual storytelling, the people who work behind the scenes. And somewhere along the way, I realized I didn’t just want to admire it—I wanted to write about it.

And so I started this blog.

The LuxTribe is my way into journalism, I'm booking kind of like a Substack vibe. I have so much to say, I'm using this blog to sharpen my voice, stretch my perspective, and grow.

But this is more than personal. It’s also an archive. A record. A digital home for the brilliance of Law Roach—the influence, the red carpets, the risks, too many Black creatives shape culture without getting the credit they deserve while they’re here. I want to help change that.

That’s also why I kept the name LuxTribe. Because I want people to ask, “What’s that?” And then I want them to find their way to Law.

This blog is going to be imperfect. It’s honest. But it’s mine. And I’m so glad you’re here to witness the start of it.

Thank you, truly, and I hope you enjoy reading.